With the latest statistics telling us that the UK made a healthy £4 billion selling gift vouchers alone last year, it is no surprise that monetary vouchers still hold a prominent place in the world of gift buying. Providing the option to purchase gift vouchers is a sure fire way of gaining the attention of new and loyal customers and more importantly, encourage them to come back. While we know that people still buy gift vouchers, the questions stand as to how we sell them when the market is so saturated and how do we meet our 2018 targets?
In answer to these questions, Lavish, the spa gift voucher provider has announced the launch of its guide to selling spa and salon gift vouchers.
Combining the very best advice from the experts at Lavish into one useful guide, the guide has been designed to give those looking for a boost in sales, a point in the right direction. Highlighting key selling points that people often overlook such as the importance of words, premium add-ons and promotion, the new guide draws on the expertise of Lavish’s ten years of experience to identify the winning tips when it comes to successful gift voucher selling.
Wendy Carter, Managing Director says; “Selling gift vouchers has never been more important to the successful and profitable running of a spa and salon, particularly when it comes to key gifting periods such as Christmas. More than simply a handy marketing tool to say thank you, gift vouchers may outperform many other marketing strategies. From introducing brand new clients to your business to generating a healthy revenue in advance of sales, gift vouchers are vital for both a successful business and happy clients. We hope that many of our partners will find our guide helpful and we look forward to hearing many success stories”
The Lavish ‘How to Sell More Gift Vouchers’ is available to download